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Calculate conversion rate, conversions per 1,000 visitors, and visitors per conversion.

Calculate CTR, clicks per 1,000 impressions, and impressions per click.

Calculate ROAS as a multiplier and percentage, with the revenue left after ad spend.

Calculate customer acquisition cost and see customer yield for every 1,000 spent.

Calculate GA4 engagement rate, bounce rate, and engaged sessions per 100 visits.

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Revinho calculates the metrics, compares periods, and shows what deserves attention.