Conversion Rate Calculator
Calculate conversion rate, conversions per 1,000 visitors, and visitors per conversion.
Formula
Conversion rate = conversions ÷ visitors × 100
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Free marketing calculators.
Understand your marketing performance, one metric at a time. Five simple calculators. No signup, no limits.
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5 toolsCTR Calculator
Calculate CTR, clicks per 1,000 impressions, and impressions per click.
Formula
CTR = clicks ÷ impressions × 100
ROAS Calculator
Calculate ROAS as a multiplier and percentage, with the revenue left after ad spend.
Formula
ROAS = attributed revenue ÷ ad spend
CAC Calculator
Calculate customer acquisition cost and see customer yield for every 1,000 spent.
Formula
CAC = acquisition spend ÷ new customers
Engagement Rate Calculator
Calculate GA4 engagement rate, bounce rate, and engaged sessions per 100 visits.
Formula
Engagement rate = engaged sessions ÷ total sessions × 100
Choose the metric that answers your question.
Use CTR to compare clicks with impressions, conversion rate to compare conversions with visitors, and engagement rate to compare engaged sessions with sessions.
For spending decisions, ROAS compares attributed revenue with ad spend, while CAC compares acquisition costs with new customers. Choose matching date ranges and currencies for your inputs. All five calculators work in your browser, with no signup and no limits.
Want the numbers automatically?
Connect GA4, Stripe, and Search Console.
Revinho calculates the metrics, compares periods, and shows what deserves attention.